Viral Philanthropy: The Impact of Crowdsourced Compassion
Bus monitor Karen Klein didn’t ask the world for sympathy, and she definitely didn’t request money. But once Internet users watched the heartbreaking viral video of young students harassing Klein, they reached for their wallets. This is viral philanthropy, through which users of online communities, such as Reddit, Facebook, Twitter and other platforms, spread awareness and raise money for those who need it. Last month, Redditor Max Sidorov saw the video of Klein. The students’ hurtful treatment reminded him of his own experiences with bullying. He decided to spread the word and directed people to the crowdfunding site Indiegogo to raise money for Klein’s much-deserved vacation. Meeting the $5,000 goal within five hours (and reaching over $680,000 with 11 days left in the campaign), the “Let’s Give Karen – The bus monitor – H Klein A Vacation!” campaign shows the power of leveraging online communities for great causes.
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Cobbie’s Sauce Gives Back Through a Family Recipe
“You have to constantly give your best and raise the bar personally and professionally. We see this played out daily at the Shepherd Center, which continues to make a difference in our daily lives.” -Betty Hulse
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Cobbie’s Sauce Gives Back Through a Family Recipe
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DoGooder Taste Test
Aspiring foodie, Lianne McLaughlin, whips up our healthy recipes to find out if they taste as good as they look. This week’s recipe: Pumpkin Soup.
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